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Helion (publisher)
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Helion (publisher) : ウィキペディア英語版
Helion (publisher)

Helion is a Polish publisher. Created in 1991, it is the self-claimed "leading publisher of computer books in Poland."〔(【引用サイトリンク】title=Wydawnictwo Helion, księgarnia helion.pl -- O Wydawnictwie )
The long-term development strategy of Helion SA Publishing Group consists in creating brand priority in different segments of the book market and building a community of loyal customers. The Publishing Group operates in five sectors, creating an individual brand and a separate marketing strategy for each of them. For Helion Publishing Group, brand marketing is a philosophy of operation, maximizing print-runs and sales revenue.
In 2007 it published the DVD version of Polish Wikipedia.〔(【引用サイトリンク】title=Wydawnictwo Helion, księgarnia helion.pl - Książka "Wikipedia" )
== Brands of Helion S.A. Publishing Group ==

Helion (IT literature)—over 1800 titles published, for computer users regardless of their advancement level. The books are purchased by both IT professionals and by people who see information and digital technologies as a necessary element of their work, study or entertainment. In the IT books sector, Helion has been an indisputable leader for many years. In 2006, over 80% of IT books sold in Poland were published by Helion SA.
Onepress (business books)—within three years since launching the brand on the market, Onepress has become the leader in the sector of business self-help books and books on economics. 400 titles being sold, targeted at managers and business owners, are often ranked in bestsellers lists in Polish bookstores and retail chains. It is under the Onepress brand that the best of "Harvard Business School Press" books are published in Poland.
Sensus (psychology advice books)—are roadmaps to the world of our wants, feelings and interpersonal relations. They help you in choosing your own path, devising your life philosophy and making every day of your life happy. These books touch upon such subjects as the emotional sphere, personality development, self-awareness and discovering the psyche’s secrets. Also, many books on work psychology and soft skill development appeared under this brand.
Septem (advice literature)—a brand targeted at the mass market. It is carefully selected advice literature both for people with an insatiable passion for knowledge and for all those who look to books for good advice and interesting entertainment. Septem touches upon a wide range of subjects concerning health and wellness, personal development and interesting activities to do in your free time.
Editio (literary books)) -- intelligent non-fiction and top shelf fiction ensure excellent, wise entertainment. Editio gives carefully selected literature to people who think and expect a book to be more than just a time killer.
Dla bystrzaków (For Dummies)—the Polish edition of the most popular and most recognized advice book series in the world, "For Dummies". It is an indispensable "tool kit" for any knowledge prospector. The books are written with a light touch and full of humour, containing at the same time clear information prepared by experts in given areas.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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